A blog by Marc Danziger about people, their conversation-centric organizations, and social media tools and technology.

The Janitor

By Marc Danziger on January 26, 2009 3:21 PM | No Comments | No TrackBacks
I'm traveling (in DC for the last few days, and headed to Boston tomorrow then home) and will be back on a regular schedule next week.

Today, though, I ran across this blog post and wanted to share it here:
A Janitor's 10 Lessons in Leadership

By Col. James Moschgat, 12th Operations Group Commander, graduate USAFA class of 1977

It's a moving story (and we're all suckers for those) but it contains some basic points that deserve the attention of people who are using social media.

And there's a larger point we ought to take away.

In the story there was originally a divide between "those that mattered" - the students at the Air Force Academy - and "those who didn't" - the janitor.

The most interesting point to me isn't the moral trap that the students fell into by buying that model; it's the change in the social dynamic that took place when they dropped it.

The key to conversation-based communication is that everyone counts.

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About Me

I'm Marc Danziger, a social-media and technology strategist for hire (and you should hire me). I've been thinking up, designing, and managing the development of technology projects for over 15 years with major projects in healthcare, media, automotive, retail, and politics.

Recently, I've done work for Inc. and Fast Company magazines, Warner Music, Manpower, Central DuPage Hospital, and Florida Hospitals, among others.

I focus on two areas: developing technology strategies - typically strategies for customer and stakeholder engagement; and organization to improve technology delivery. I've also done quite a bit of troubled project recovery, as well as straightforward project delivery management. I'm a strong advocate of agile methodologies, and am a certified ScrumMaster.

Charmed Particles, Inc. is my company (the name comes from my early fascination with physics), and it has been in operation for almost 20 years.

Download a pdf of my CV here, my LinkedIn profile can be found here, and you can reach me on IM at:

AIM: MarcDnzgr

Y!: marcdanziger

G!: marc.danziger

You can also email me at marcd @ charmedparticles.com (remove the spaces)

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This page contains a single entry by Marc Danziger published on January 26, 2009 3:21 PM.

Bars, Pickups, Advertising, and the Return to Conversation was the previous entry in this blog.

Five Decisions on Social Media is the next entry in this blog.

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